Baby Wraps – Ergonomic, Comfortable Baby Carriers

Award winning practical mum and baby essentials

A good baby wrap keeps your newborn close, your hands free, and your back comfortable from day one. Every carrier in this collection is built for real life with a baby.

Soft Baby Wraps That Work From Birth

The Boba Standard Wrap Baby Carrier is a favourite for newborns and young babies. No buckles. No clips. Just one long piece of stretchy, breathable fabric that moulds to your body for a snug, secure hold. Available in Sage Green, Grey, Black, and Navy Blue.

Suitable from newborn up to 15kg
Soft stretch fabric with gentle support
Hands-free carry so you can actually get things done
One size fits most bodies
Machine washable

The Boba Bliss Carrier

Want something structured? The Boba Bliss Carrier in Charcoal gives you that same close carry with added ergonomic support. Great for longer outings or mums and dads who prefer a more structured fit.

Ergonomic seated position for baby's hips
Padded shoulder straps and waist belt
Suitable from newborn with infant insert
Compact and easy to pack into a nappy bag

Why Parents Love Baby Carrier Wraps

Babywearing is one of the simplest ways to settle a fussy newborn. The closeness regulates their temperature, supports their breathing, and helps them feel calm. For you, it means freedom to move, cook, shop, or just have two hands again.

Stretch wraps are especially popular in the early weeks because they feel gentle and familiar for a brand new baby. As your little one grows, a structured carrier like the Boba Bliss takes over the heavy lifting.

Choosing the Right Baby Wrap Carrier

Newborn to 6 months: a stretch wrap like the Boba Standard is ideal
6 months and beyond: consider moving to a structured carrier for more support
Prefer minimal fastenings: go with the wrap
Want a quick on and off: the Boba Bliss is the better pick

Free AU shipping on orders over $100.

This collection is empty

Continue shopping

Frequently Asked Questions About Baby Wraps

Are baby wraps safe for newborns?

Absolutely! Our baby wraps from trusted brands like Boba and Hana are designed to be safe for newborns when used correctly. They support an ergonomic 'M' position for your baby's hips and keep bub snug against your chest. Always follow the manufacturer's instructions and ensure your little one's airway remains clear and visible at all times.

For a simple safety checklist you can run through every time you wrap, see the TICKS Guide to Safe Babywearing.

What's the difference between a baby wrap and a structured carrier?

A baby wrap, like the Boba Standard Wrap, is a long piece of soft fabric that you tie around your body for a custom fit, making it ideal for newborns and younger babies. A structured carrier, like the Boba X, features buckles, padded straps and an adjustable seat panel for quick and easy use as your child grows. Both offer hands-free convenience — it really comes down to your personal preference and lifestyle.

For a side-by-side breakdown to help you decide, read our guide on stretchy wraps versus structured carriers.

What age and weight range do these baby wraps support?

Most of our baby wraps are suitable from birth (around 3.2 kg) and can carry children up to approximately 15-20 kg, depending on the brand and style. The Boba X Adjustable Carrier, for example, is designed to grow with your child from newborn right through to toddlerhood. Always check the individual product listing for specific weight guidelines to ensure the best fit for your bub.

What materials are the baby wraps made from?

Our baby wraps are crafted from high-quality, breathable fabrics chosen for comfort and durability. The Boba Standard Wrap features a soft cotton-spandex blend with just the right amount of stretch, while the Hana Baby Wrap uses a breathable cotton fabric perfect for the Australian climate. All materials are gentle against delicate newborn skin and free from harsh chemicals.

How do I wash and care for my baby wrap?

Most of our baby wraps are machine washable on a gentle cycle in cold water, which makes life easier for busy Aussie parents. We recommend using a mild, baby-safe detergent and avoiding bleach or fabric softeners to maintain the fabric's softness and stretch. Lay flat or line dry in the shade to protect the material and help it last for years to come.

Do I need a specific size for a baby wrap?

One of the great things about stretchy baby wraps like the Boba Standard Wrap and Hana Wrap is that they're one-size-fits-all, so they adjust to suit any body type. The fabric wraps around you and your baby to create a snug, personalised fit every time. Structured carriers like the Boba X also feature adjustable straps and waist belts, so there's no need to worry about sizing.

Do baby wraps make a good gift for new parents?

They make a wonderful gift! A quality baby wrap is one of those practical presents that new parents will genuinely use and appreciate every single day. Our wraps come in beautiful, neutral colours like Grey, Charcoal and Sea Mist that suit any style. If you're unsure which to choose, a stretchy wrap is a fantastic starting point for first-time parents.